The FareHarbor Desk online storefront feature empowers you to sell directly from your own websites. This feature allows partners to drop customers into a branded product search experience with pre-filtered categories, and connected product content. Users can add multiple items to a cart, edit booking details, and check out seamlessly via Stripe.
Setting up an online storefront
To create a new storefront:
- Click Manage in your FareHarbor Desk navigation and select Online Storefronts from the dropdown.
- Under Manage online storefronts, click the + Create an online storefront button.
- From the dropdown under Select Desk, choose which desk your online storefront should be attached to.
- Fill out the fields in the Storefront Details section.
- Once you’ve filled out the relevant details for your storefront, click Create storefront.
Note: Clicking Create storefront will not make your storefront accessible to customers. Once you have configured your storefront settings, go to the Publishing settings tab to make your storefront publicly accessible.
Managing your storefront
Once you have created your storefront, you can customize your storefront’s theme, define which products you want to make available, or modify your publishing settings as needed.
Customizing your theme
Customize your storefront’s theme by adding a company logo, defining the top bar background color, button color, and font family. Once you’re ready, click Next.
Managing products
The Products table allows you to control which products are available on the desk associated with your storefront. By default, all products from your desk are available.
Note: The product restriction table affects not only the online storefront itself, but also the associated desk.
Refine the available products by:
- Selecting a location
- Selecting a vendor
- Showing either available or restricted products
Use the toggle in the Available column to make products available or unavailable on the desk associated with your online storefront.
Additionally, the Content Quality column provides an at-a-glance assessment of the product’s suitability for your online storefront. Clear descriptions and detailed information help build trust and reduce uncertainty, making clients more confident in completing their purchase. With this Content Quality assessment, you can, for example, choose to make products with a Good rating available, and make products with an Insufficient or Moderate rating unavailable until you revise the product details.
Use the Bulk update option to choose whether you want to restrict or allow the sale of all products at the same time for the desk associated with this storefront. For greater control over the products offered online, consider creating an online desk.
Some products listed in your online storefront may be configured for manual booking. For products with manual booking connections, add a schedule in the Availability tab of the product’s settings.
Publish settings
In the Publish settings tab, review a summary of your storefront details.
Click Publish Storefront once you are ready to make your storefront accessible to customers.
Links
After managing your products, and publishing your storefront, navigate to the Links tab to find links storefront views.
Choose from the following predefined storefront views:
- Full catalog: Generate a link to your full storefront, showing all available products and categories. This URL can be linked in your website’s Book now button.
- Category view: Generate a link to a filtered view of your catalog, showing only products from a selected category.
- Individual product: Generate a direct link to a single product, such as a specific tour or experience.
After selecting your preferred storefront view, a link is generated at the bottom of the Links tab. Copy the link by clicking the Copy link button and include it on your website.
Client experience
Once your storefront has been activated and linked on your website, clients can view and book products from your online storefront. Depending on the storefront view you’ve chosen, your customers will see your full catalog of products, specific categories of products, or individual products.
Full catalog
The full catalog storefront view displays all products you made available in your online storefront. In this view, clients may search for products, refine their results based on location, filter available products by category, or sort products alphabetically. Once a product is selected, the client will be presented with an individual product view where they can select participants and the date and time of the activity before completing the booking process.
Category view
In the category view, clients are presented with a specific category from which they can select a product to book. Once a product is selected, the customer will be presented with an individual product view where they can select participants and the date and time of the activity before completing the booking process.
Individual product
The individual product view provides customers with a single product to book. In this view, the customer can select participants and the date and time of the activity before completing the booking process.
Booking processes in your online storefront
Products may be configured with either a manual or a realtime booking connection. Realtime bookings made via the online storefront do not require additional processing while manual bookings must be confirmed by agents in FareHarbor Desk.
Manual booking
When booking a product with a manual booking connection via the online storefront, a badge alerting clients that confirmation is required will appear below the date and time selectors:
Manual booking vouchers appear in your Vouchers table with an Unconfirmed status. Payments collected from manual bookings are added to the client’s payment balance. This balance should be used when issuing the voucher.
Agents must confirm the booking by editing the voucher, and adding a Vendor Confirmation. Once confirmed, agents must issue the voucher, settle the payment, and email the client the associated voucher and itinerary. This process is completely manual and must be monitored and managed by the agent.
If a booking cannot be confirmed, you may contact the client to upsell or, alternatively, refund the client. This must be undertaken manually by the agent.
Realtime booking
FareHarbor items linked as Desk products utilize realtime booking. With real-time bookings, availability is confirmed instantly without manual intervention. When clients follow the booking process, including selecting a date, time, and participants, an Instant confirmation badge appears in the checkout process:
Once booked, the corresponding voucher appears in the Vouchers table in your Desk dashboard as Issued. Clients will receive an automatic email with their vouchers and itinerary.